At FGI, we believe the vast majority of interactive projects are about marketing. The interactive medium is often how customers first engage with your company, find product information and make purchase decisions.
Working with All Star Directories, FGI provided microsite and email campaign strategy and design. A successive series of rapid-fire, marketing-focused design projects with distinct sales-oriented tactics were so successful, All Star Directories had an overabundance of responses, surpassing their most aggressive goals.
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